There’s now a choice of three SDHC card ranges by Sony. The affordable ESSENTIAL Series and value-added EXPERIENCE Series are joined by the flagship EXPERT Series for photo users who demand class-leading capacity and transfer speeds...

High performance EXPERT SERIES: up to 20MB/s (Class 10) SDHC card, available in 8GB, 16GB & 32GB capacities
The brand new EXPERT Series of high-speed SD cards is ideal for memory-hungry applications, from Full HD video to continuous burst shooting and 3D imaging. Supporting super-fast data transfer speeds up to 20MB/s, the SF-32NX/16NX/8NX is a no-compromise solution.

Value-added EXPERIENCE SERIES: up to 15MB/s (Class 4) SDHC card, available in 2GB, 4GB, 8GB, 16GB & 32GB capacities
Available in capacities from 2GB up to 32GB, the versatile EXPERIENCE Series of SD cards copes effortlessly with a wide range of imaging applications. Supporting data transfer speeds up to 15MB/s, it’s a perfect choice for shooting stills and Full HD video with your DSLR camera or camcorder.

Entry-level ESSENTIAL SERIES: (Class 4) SDHC card, available in 2GB, 4GB & 8GB capacities
Offering excellent value, the general purpose ESSENTIAL Series of SD cards is an essential add-on for boosting the storage capacity of your entry-level digital camera or camcorder. It’s also a convenient choice for storing and transferring digital music and gaming data.

Reflecting the needs of today’s digital imaging customers, Sony now offers a complete photo solution that teams high-quality storage media with powerful, easy-to-use software and utilities. Offered free to EXPERIENCE and EXPERT Series card owners, two valuable applications enhance storage, sharing and enjoyment of your digital images and video clips.

File Rescue HD software – now with world-first AVCHD video file support
From accidentally-deleted folders to disconnected transfer cables, camera users everywhere know the frustration of lost, damaged or erased image files.

Now help is at hand if you think you’ve said goodbye to precious photos and video clips from your digital camera or camcorder – whether it’s from Sony or another manufacturer. Available as a free download for customers of EXPERT and EXPERIENCE series SD cards, new File Rescue Version HD can recover as many as 90% of mistakenly deleted image files. In a world first by Sony, this easy-to-use file recovery software can now retrieve AVCHD movies recorded with any brand of camera/camcorder alongside JPEG, MPEG-1 and MP4 files.

x-Pict Story software for Memory Card
Also available as a free software download for EXPERIENCE and EXPERT Series card owners, new x-Pict Story software by Sony brings your collection of digital images to life.

This easy-to-use package combines your favourite photos and music with beautiful visual effects and transitions to create professional-looking presentations, with no special skills needed.

Integration with Picture Motion Browser software by Sony makes it quick and easy to upload slideshows to sharing sites like YouTube or Facebook with a few clicks.

In addition to the current EXPERIENCE series, the new range of EXPERT and EXPERIENCE Series SDHC removable memory cards by Sony are available from just £10.

For more information please visit the Sony website.