Earlier this Autumn, Profoto & Sony announced their collaboration to enable expansion for professional and serious amateur photographers alike.

The collaboration enables Sony and Profoto photographers to create final images faster and turn their ambition into reality.

As both companies share the same vision of providing unique and high-performance solutions to not only professional photographers but also to serious photographers, the companies will jointly work together to cultivate such markets by conducting joint marketing related activities.

Their first union of minds has created the highly sought-after Profoto AirTTL for Sony α users, which is a small wireless radio transmitter that can be attached to the Sony camera's hotshoe.

Light is the essence of every image and with Profoto AirTTL lightshaping becomes simpler, and will be available in early 2017.

Learn more about the Profoto AirTTL HERE